About True North

Steady guidance when something starts to surface.

Every situation begins with a signal — a conversation, a question, an unexpected turn — and not every signal is a crisis. The challenge is knowing what matters, what doesn’t and what to do next.

True North Communications helps organizations interpret early warning signs, shape thoughtful responses and communicate with confidence when one of those signals demands attention and when each word you choose can build or erode trust.

With more than two decades of experience in journalism, public safety communications, crisis response and strategic leadership, we bring real-world judgment to high-stakes moments and everyday communications alike.

Because when people understand and believe your message, they trust you — and that trust shapes how they respond, decide and move forward.

Our values

• Truth: honest, fact-based communication
• Care: empathy for those affected and respect for public concern
• Accuracy: information that reflects what is known, what is not and what comes next
• Simplicity: plain-language communication people can understand
• Credibility: steady, ethical guidance that supports trust

Your true north is the direction you trust — the values that keep you grounded and moving forward. Our values guide everything we do and stem from our core beliefs that communication is a necessity that should never be treated like an afterthought and that the people we serve deserve honest, clear information.

For more than 20 years, I’ve worked at the intersection of storytelling, public safety and crisis response. At all these stops in my career, I’ve worked in situations where communication isn’t just a skill but a lifeline. I created True North Communications to bring that experience to the organizations that need it most.

My career has taken me from the newsroom to the 911 dispatch center, from statewide public safety leadership to strategic communications for government organizations. Each step taught me something essential: real communication is not about making noise, it’s about helping people understand what’s happening and why it matters.

At True North Communications, I bring that experience to organizations that need calm and steady guidance under pressure. I help them recognize what they’re seeing, interpret what it means, and respond with care and confidence.

My approach focuses on:

• Listening first
• Translating complexity into clarity
• Building messages that protect credibility and trust
• Helping leaders feel prepared, even in uncertainty

Why choose True North?

You get partners who understand how information moves and how people react in high-stakes situations. Our experience spans the newsroom, the 911 dispatch center, statewide government and public safety organizations and local law enforcement.

Our work and strategies are backed by empathy and care. We focus on helping people understand not just what they’re saying but why it matters.

Whether you’re a communications team, a public safety agency, or a government program, we help you develop communications that work in the real world.

Let’s find your True North!

Whether you need support for a specific project, an emerging issue or ongoing guidance, we’re here to help you communicate clearly, honestly, confidently and with care.